“We wanted the target market to be able to identify our offering from the start, while keeping the name COGNITO. We are designing a specialized platform for coaches, so the word COACH makes the name of the product very clear, ”said Ms. Éva Gravel, vice-president and co-founder of COGNITO COACH.
This name change is also the result of a new international development strategy. In a few years, COGNITO COACH has positioned itself on 3 continents with thousands of coaches. “We have the wind in our sails and we want to continue this expansion,” adds Ms. Gravel.
About COGNITO COACH is a comprehensive and specialized platform for coaching that offers coaches the opportunity to stand out among their clients and build a solid, profitable business, quickly.